The podcast by Kate Wolf for healers, coaches, facilitators and leaders who know their work is magic and are ready to scale that magic by taking it to the stage.
EPISODE TWO
Watch the episode in full here:
Scale Your Magic on Stage | How to Use Speaking to Get Clients and Grow Your Business
What if you could step off the hamster wheel of posting and praying, chasing ever-changing algorithms and jumping on every new platform, and let one well-crafted talk do the talking for you? In this episode of Electric Voices, I make the case for the stage, not as one more thing to bolt onto your marketing, but as the thing that finally cuts through the noise.
On social media, your voice is dispersed. A little personality here, a story there, a genuinely useful tip somewhere else, woven slowly into a tapestry over months. That’s not wrong, it’s exactly right. But on a stage, with fifteen minutes to an hour, your creativity isn’t dispersed, it’s distilled. I walk through why that changes the game, and why I’ve watched a stage convert a cold audience into a high-ticket client the very next day when I’ve never once seen a social post do the same (despite the claims).
You’ll hear the exact structure of an electric talk: the lightning bolt opener that makes a distracted room actually look up and pay attention, the “why” and “why you” stories you’ll want to share before you teach a single thing, the invitation, and the loop back that lands like the final beat of a comedy set. I explain how a stage hands you borrowed credibility the moment the host introduces you, why you become a market of one instead of another post in the scroll, and how one talk becomes your funnel, your lead magnet, your social content and your offer, all at once.
Plus: why everywhere is a stage, the pebbles-to-boulders map of exactly where to show up, and how I choose my stages as a mama to Rose, working just three days a week.
What’s inside:
- Why your voice is dispersed on social media and distilled on stage
- The anatomy of an electric talk: lightning bolt opener, why + why you, content, invitation, and the loop back beat
- How the stage hands you borrowed credibility and makes you a market of one
- Turning one talk into your funnel, lead magnet, social content and offer
- Pebbles, rocks, big rocks and boulders: choosing the right stage for where you are
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Timestamps:
00:00 The dream, and getting off the posting-and-praying hamster wheel
01:13 Dispersed on social, distilled on stage: the tapestry vs the talk
02:02 The lightning bolt opener that makes the room look up
02:56 Why + why you: the two stories to tell before you teach
03:42 The invitation and the loop back to your opening
04:18 Know, like and trust at speed, plus borrowed credibility
05:07 A market of one: how the stage converts when social can’t
05:55 Your talk is your funnel: one talk, endless content
06:47 Everywhere is a stage
07:46 Pebbles, rocks, big rocks and boulders
08:35 Choosing your stages as a mama working three days a week
09:20 Speaking is a skill you can learn + the Electric Speaker Playbook
Produced by https://winteraudio.co.uk/
Download the Electric Speaker Playbook: https://www.katewolf.global/playbook/
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Released 31st August 2026
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Meet your host
From professional clown to six-figure founder, speaker mentor and creator of The Electric Speaker Academy, I help brilliant women become more publicly powerful without disconnecting from themselves in the process.
Because the problem is rarely talent. It’s the moment visibility causes a woman to start editing herself in real time.
With a background spanning theatre, business, and the kind of deep identity work that makes both possible, my work sits at the intersection of speaking, craft, and commercial power. I help women move away from polished self-protection and performative expertise, and become an Electric Speaker whose presence transforms the room.
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A letter, once a week. Not a newsletter you skim and delete. A voice in your inbox.
I write about the things nobody in the coaching world will say plainly. Why “different” is the wrong thing to obsess over, and what actually matters. Why the imperfect real beats the imaginary perfect every time. The sales tactics I understand, could use, and categorically will not.
Some weeks it’s a story. Some weeks it’s a stand. Always it’s the truth as I see it, and an invitation to see yourself more clearly.
If you’ve got integrity running through you like a stick of rock, and you’re done letting people with less of it have the limelight, this is your letter.

