Everything you need to build a talk that actually converts strangers into clients (not just applause into nice DMs)
You know you’ve got something to say.
You’ve been thinking about this talk for months. Maybe years.
You’ve got the stories. You’ve got the teaching. You’ve got the insight no one else in your industry is naming.
But every time you sit down to actually write it, you end up with:
- A scattered pile of ideas that don’t connect
- A talk that sounds brilliant in your head but flattens the second you say it out loud
- A performance that feels like you’re managing the audience instead of leading them
- A message that gets applause but doesn’t convert
You’re not missing confidence. You’re not missing material.
You’re missing the Electric system.
The system that integrates your magic, your message, your stories, your offer, and your business model into one electric talk that doesn’t just land, it converts.
That’s what this Playbook gives you.
Inside the Playbook, you’ll get:
The Seven Elements of an Electric Talk
The structure every talk needs if it’s going to convert strangers into clients (not just warm your existing audience up)
The 13 Power-Edits
The subtle self-sabotaging patterns every self-aware speaker falls into, and why you keep flattening your own message the second you’re in front of people
The Stage to Sale Pathway
The system that turns one speaking gig into three months of clients (because a great talk without a pathway is just applause)
Download the Playbook. Read it. Build from it.
Testimonials about my work:
Head and shoulders above other speaker trainers
“I’ve worked with other speaker trainers before and the way that Kate works is completely head and shoulders above them. She had us playing silly games to lose those inhibitions, free our body, free our voice, and allowed us to just be ourselves. I watched people become louder and clearer and come across more confidently.
Claire Baker
Transformational Coach
Amazing feedback, a speaker video and a new client
“Working with Kate on my signature speech was amazing! It helped me hone in on the exact story I needed to tell – the one, right on the edge, that connects with the women I’m here to help. I was nervous at first, but there was a freedom to explore without yet knowing the answer, and somehow it came.
Then came sharing my new speech on stage. I’ve done talks before, but this was the most personal – I let go of my old ‘showbiz’ persona, and just being me felt really powerful. I got amazing feedback, a speaker video made, and a new client. Thank you SO MUCH, Kate.”
Kate Kenney
Business coach & mentor
My talk made people laugh AND led to paid speaking engagements
“I had known for a long time that Kate would be the person to help me get my messaging right. We started working together just before I was invited to present at THE annual conference for my ideal clients. I knew it was the opportunity I had been waiting for and Kate helped me to really make the most of that opportunity.
With Kate’s expert guidance, I created a talk that not only conveyed my message perfectly, but also made people laugh AND led to bookings for paid speaking engagements with perfect-fit organisations. Kate’s ongoing support is giving me the strategy and confidence to keep putting myself forward for speaking opportunities, knowing that I can land my message and attract clients. I have rediscovered the joy of speaking from stage that I had lost for a long while – thank you Kate!”
Kath Allen
Environmental Leadership Coach
Meet Kate Wolf
Kate helps ambitious entrepreneurs turn their magic into structured transmission, with the talk as the container where the magic, message, stories, and offer finally work as one thing.
Her work refuses the separation between soul and strategy, story and sales, magic and method. It’s all one electric system. And the talk is where it all comes together.